Wrote 'The Internet Tidal Wave' — pivoted Microsoft to the web
Gates distributed an internal memo titled 'The Internet Tidal Wave' to Microsoft's senior leadership, declaring the internet the most important single development since the IBM PC and redirecting every major product toward internet integration. The memo accelerated development of Internet Explorer and fundamentally changed how Microsoft competed against Netscape. It is studied in business schools worldwide as a model of decisive strategic pivot in response to emerging technology.
Source: https://lettersofnote.com/2011/07/22/the-internet-tidal-wave/
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